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SALU-Commerce & Economics Review

Welcome to SALU Commerce and Economics Review


Aims & Scope

SALU-Commerce and Economics Review aims to publish conceptual, empirical, and applied research. The empirical research published in SALU-CER focuses on testing, extending, and building management theory. The goal is to expand and enhance the understanding of business, management, and economics through empirical investigation and theoretical analysis. SALU-CER is also a platform for insightful and theoretically strong conceptual and review papers which would contribute to the body of knowledge. SALU-Commerce & Economics Review publishes high-quality research studies in the fields of marketing, management, organizational behavior, accounting, economics, public finance, labor economics, econometrics, and business law. Although, SALU-CER has a preference for academic studies, however, it also welcomes research studies from independent researchers and practitioners.

Introduction to SALU University

Shah Abdul Latif University, Khairpur was first established in 1976 as a branch of Sindh University Jamshoro and later on in 1986 it started operating as a full-fledged and independent university. Located in the heartland of upper Sindh, Shah Abdul Latif University’s vision is to compete with the leading universities of the world with a comprehensive perspective to impart education to all.

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SALU-CER Publication Ethics

1. Manuscripts must be submitted only in English and should be written according to sound grammar and
2. Manuscripts must be submitted with the understanding that they must not been published or sent in any languages elsewhere (except in the form of an abstract or as part of a published lecture, review, or thesis) and are not currently under consideration by another journal or any other publisher.
3. The submitting (corresponding) author is responsible for ensuring that the manuscript article’s publication has been approved by all the other coauthors.
4. Under open access license, authors retain ownership of the copyright for their content, but allow anyone to download, reuse, and reprint, modify, distribute, and/or copy the content as long as the original authors and source are cited properly.
5. When author(s) discovers a significant error or inaccuracy in his/her own published work, it is the author’s obligation to promptly notify the journal editor or publisher to retract or correct the manuscript.
6. All authors must know that the submitted manuscripts under review or published with SALU-CER are subject to screening using Plagiarism Prevention Software Turnitin. Plagiarism is a serious violation of publication ethics. SALU- Commerce and Economic Review Journal follows Higher Education Commission of Pakistan (HEC Pakistan) plagiarism criteria. All the manuscripts are checked for plagiarism before the evaluation process.

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SALU Commerce and Economics Review

Current Issue

Volume 6 Year 2020


Addressing investor decision-making behavior through overconfidence risk, ‎underdog bias, and risk propensity

Muhammad Asif Channa
Assistant Professor Department of Business Administration, Shaheed Muhtrama Benazir Bhutto Sindh University Campus Dadu.
Muhammad Salih Memon
Associate Professor, Institute of Business Administration Shah Abdul Latif University Khairpur
Benazir Solangi
Researcher, Shah Abdul Latif University Khairpur


An Exploratory Analysis of Corporate Governance Practices of Pakistan ‎International Airlines Corporation Limited (PIACL)‎

Khalid Hussain Abbasi
Assistant Professor, Department of Commerce, University of Sindh Campus, Badin (Corresponding Author)
Sameena Khokhar
Assistant Professor, Institute of English Language & Literature, University of Sindh, Jamshoro
Ashique Jhatial
Professor, Institute of Commerce, University of Sindh, Alama I.I Qazi Campus, Jamshoro
Najia Shaikh
Assistant Professor, Institute of Commerce, University of Sindh, Jamshoro


Assessment of entrepreneurial networking activities and perceived self-_efficacy towards entrepreneurial success

Bahadur Ali Soomro, Ph.D
Assistant Professor, Federal Urdu University of Arts, Sciences and Technology, Karachi, Pakistan.
Naimatullah Shah, Ph.D
Professor, College of Business Administration, Al Yamamah University, Riyadh, KSA and Department of Public Administration, University of Sindh, Jamshoro, Pakistan.
Ashique Ali Lashari
Lecturer Department of Economics, Shah Abdul Latif University Khairpur


Burden of being a Working Woman; An Empirical Investigation into ‎Satisfaction and Happiness of Working Women in a Patriarchal Society

Hidayat Ullah Khan, Ph.D
Chairperson, Department of Economics, Abbottabad University of Science &Technology, Abbottabad, Pakistan.
Muhammad Asif Jan
Department of Mathematics, Kohat University of Science & Technology, Kohat, Pakistan.
Abdul Wajid
M. Phil Scholar, Department of Mathematics, Kohat University of Science &Technology, Kohat, Pakistan.


Corporate Governance, Ownership Structure, SOEs, and CFO Gender Impact on ‎Investment Efficiency Evidence from Chinese listed firms.‎

Naveed Razzaq
School of Economics and Management, Xinyu University, China.
Raheem Bux Soomro, Ph.D
Institute of Business Administration, Shah Abdul Latif University, Pakistan
Khair Muhammad Memon, Ph.D
Foreign Language School of South China Normal University, China.


Employees’ psychological contract in organizations Using System thinking approach

Salman Iqbal, Ph.D
Assistant Professor, University of Central Punjab Lahore, Pakistan
Ms. Hafsa Farooq
University of Central Punjab Lahore, Pakistan
Ms. Mamoona Rasheed
University of Central Punjab Lahore, Pakistan


Evidence on Unit Roots and Structural Breaks A Chosen Macroeconomic Series ‎from Pakistan

Sarfaraz Ahmed Bhutto
PhD Scholar, Institute of Commerce, Faculty of Management Sciences, Shah Abdul Latif University Khairpur, Pakistan.
Zulfiqar Ali Rajper, Ph.D
Assistant Professor, Department of Commerce, Shaikh Ayaz University Shikarpur
Jai Kishan
Lecturer, Department of Commerce, Shaikh Ayaz University Shikarpur , Pakistan.
Ashique Ali Lashari
Lecturer, Department of Economics, Shah Abdul Latif University, Khairpur


Experiential Marketing in Online Shopping A Way Forward in ‎Understanding Customer Behavioral Intention to Reuse

Muhammad Zahid Maitlo
Ph.D. research student, Institute of Business Administration, Shah Abdul Latif University, Khairpur
Rehman Gul Gilal, Ph.D
Professor, Institute of Business Administration, Shah Abdul Latif University, Khairpur
Irfan Ali Mirani, Ph.D
Associate Professor, Institute of Business Administration, Shah Abdul Latif University, Khairpur


Factors affecting the Development of Women Entrepreneurship in Beauty-Parlour ‎Industry of Sukkur Sindh, Pakistan.‎

Marvi Soomro
Ph.D. Scholar at Institute of Business Administration Shah Abdul Latif University Khairpur Sindh, Pakistan.
Raheem Bux Soomro, Ph.D
Associate Professor, Institute of Business Administration Shah Abdul Latif University Khairpur Sindh, Pakistan
Irfan Ali Mirani, Ph.D
Associate Professor, Institute of Business Administration Shah Abdul Latif University Khairpur Sindh, Pakistan


Impact of Brand Experience on Positive Word of Mouth (PWOM) communication in ‎Smartphone products A mediation effect through customer satisfaction.

Muhammad Ali Brohi
Lecturer, Department of Business Administration, The Shaikh Ayaz University, Shikarpur.
Iram Rani Shaikh, Ph.D
Professor, Institute of Business Administration, Shah Abdul Latif University, Khairpur
Minhoon Khan Laghari, PhD
Professor, Institute of Business Administration, Shah Abdul Latif University Khairpur
Saqib Wahab Mahar
Assistant Professor, Department of Business Administration, The Shaikh Ayaz University, Shikarpur‎


Impact of Liquidity Risk on Islamic Banks Performance in Pakistan Study of ‎Meezan Bank Limited (Ltd) and BankIslami Limited (Ltd) Pakistan (2014-2018)‎

Waseem Ahmed Jatoi
Ph.D. Candidte Institute of Commerce, Faculty of Management Sciences, Shah Abdul Latif University Khairpur
Siraj Ahmed Soomro
Assistant Professor, Department of Pakistan Studies, Shah Abdul Latif University Khairpur
Mujeeb-ur-rehman Abro, Ph.D
Associate Professor, Department of Media Studies, Shah Abdul Latif University Khairpur
Muhammad Muqeem Shah
Assistant Professor, Institute of Commerce, Shah Abdul Latif University Khairpur


Impact of Self-efficacy and Organizational Culture on Organizational ‎Commitment of Bank Officers ‎

Abdul Jaleel Mahesar
Lecturer, Institute of Commerce, University of Sindh, Jamshoro
Sameena Khokhar
Assistant Professor, Institute of English Language & Literature, University of Sindh, Jamshoro
Khalid Hussain Abbasi, Ph.D
Assistant Professor, Department of Commerce, Laar Campus, University of Sindh
Najia Shaikh
Assistant Professor, Institute of Commerce, University of Sindh, Jamshoro


Strategies into Actions Finding Gaps between Expected and Actual Outcomes of ‎Microfinance

Aisha Ismail
Lecturer, Department of Management Sciences, Virtual University of Pakistan
Sadia Farooq
Assistant Professor, Hailey College of Commerce, University of Punjab
Rab Nawaz Lodhi, Ph.D
Associate Professor, UCP Business School, University of Central Punjab Lahore Pakistan.


Perception of University Students regarding Semester System and Research Case of ‎Karachi University ‎

Farooq Ahmed Kalhoro
Deputy Director, Ministry of Human Rights, Government of Pakistan. M.Phil Scholar, University of Karachi.
Muhammad Kamil Lakho
Lecturer, Department of Social Development, Sindh Madressatul Islam University, Karachi.
Inayatullah Magsi
Lecturer, Department of Allied Subjects, Sindh Madressatul Islam University, Karachi. Corresponding Author


Pakistan Stock Exchange’s Causal Relationship with Mutual Fund Industry in ‎Pakistan. Benchmark KSE100 Index & Equity Mutual Funds

Sajid Hussain Mirani, Ph.D
Assistant Professor, Department of Public Administration, Shah Abdul Latif University Khairpur
Inayatullah Bhatti
Assistant Professor, Department of Pakistan Studies, Shah Abdul Latif University Khairpur
Muhammad Salih Memon, Ph.D
Associate Professor, Institute of Business Administration, Shah Abdul Latif University Khairpur
Sarmad Rahat
Lecturer, Department of Economics, Shah Abdul Latif University Khairpur
Waseem Ahmed Jatoi Ph.D (Corresponding Author)
Candidate, Institute of Commerce, Faculty of Management Sciences, Shah Abdul Latif University Khairpur


Measuring Industry-wise difference of employee turnover and its consequences at ‎Site Area Kotri using ANOVA

Tayyaba Rafique Makhdoom (Corresponding Author)
Sindh University Laar Campus @ Badin
Syed Abdul Sattar Shah, Ph.D
Professor, University of Sindh, Jamshoro
Noor Muhammad Jamali, Ph.D
Professor, University of Sindh, Jamshoro


Influential Factors of Brand Extension Among University Students of Southern ‎Punjab, Pakistan

Orangzab, Ph.D
Assistant Professor, COMSATS University Islamabad, Vehari Campus
Muhammad Sajjad, Ph.D
Assistant Professor, COMSATS University Islamabad, Vehari Campus
Muhammad Umair Zulfiqar, Mphil
COMSATS University Islamabad, Vehari Campus
Muhammad Ali, Ph.D
Assistant Professor, Institute of Business Administration: University of the Punjab Lahore.‎


Impact of supervisor’s AMO on Employee’s Satisfaction with PMSS Mediating ‎Role of Employee’s Perception of PMSS

Qamar Uddin Maitlo
Department of Business Administration Sukkur IBA University, Sukkur, Pakistan,
Iqra Hafeez
COMSATS University Islamabad, Sahiwal Campus, Pakistan
Khaliq Ur Rehman
School of Management, Wuhan University of Technology, Wuhan, China
Frida Thomas Pacho
Department of Business Studies, Mzumbe University Tanzania
Hamid Ali Shaikh
Department of Business Administration, Dongbei University of Finance and Economics, Dalian, China


Causal Analysis of Job Insecurity and Job Performance A Study of Faculty ‎Members Working in Privately Owned Degree Awarding Institutes of Sindh

Saifullah Shaikh
Assistant Professor, Institute of Commerce, Faculty of Management Sciences, Shah Abdul Latif University, Khairpur.
Hassan Jawad Soomro, PhD
Professor, Institute of Commerce, Faculty of Management Sciences, Shah Abdul Latif University, Khairpur
Muhammad Muqeem Shah
Assistant Professor, Institute of Commerce, Faculty of Management Sciences, Shah Abdul Latif University, Khairpur.
Hussain Amar, PhD
Lecturer, Government Islamia Arts & Commerce College, Sukkur, Sindh, Pakistan
Sarfaraz Ahmed Bhutto Ph.D
candidate, Institute of Commerce, Faculty of Management Sciences, Shah Abdul Latif University, Khairpur


Factors Influencing Development of Counterproductive Work Behavior Among University Employees

Rooh ul Amin
Ph.D. Scholar, Department of Peace & Conflict Studies, National Defense University (NDU), Islamabad, Pakistan,
Qadar Bakhsh Baloch, Ph.D.
Professor, Institute of Business Studies & Leadership, Abdul Wali Khan University Mardan
Ms. Sourath Mahar
Ph.D. Research Scholar, IBL, Abdul Wali Khan University Marda
Syed Naseeb Shah, Ph.D.
Abasyn University Peshawar,


Online First

Submissions:

All original research papers/articles should be sent to

Prof. Dr. Ikhtiar Ali Ghumro

Editor-in-chief

SALU-Commerce & Economics Review

Institue of Commerce

Shah Abdul Latif University, Khairpur Mir’s, Sindh, Pakkistan

E-mail soft copy on:

ikhtiar.ghumro@salu.edu.pk

cersalucommerceeconomicsreview@gmail.com